Phoenix Network Technology News (Author/Li Jun) On April 18th, Lei Jun, founder and chairman of Xiaomi, started broadcasting at Xiaomi Auto Delivery Center, and "talked with netizens about the sale of Xiaomi SU7 these days". In the live broadcast, for the question "Why do female users like Xiaomi SU7", Lei Jun said: "I spent a lot of time thinking about the needs of female users when designing. When I made Xiaomi mobile phone 14 years ago, I made Xiaomi mobile phone for science and technology men. When I made Xiaomi car 3 years ago, my team and I stressed that we must consider female users."
Lei Jun said that the popularity of Xiaomi SU7 by female users is king, and the sunscreen of Xiaomi SU7 also pokes the pain points of women.Lei Jun revealed that after internal research, Tesla owners said that the interior of Tesla car was like an oven.
In addition, Xiaomi SU7 is also provided with a sunshade and a storage location for umbrellas.
"There are many excellent product designers, product managers and engineers in the product design team.We worked together to make the SU7 a car that women love.In the process of buying a car, the male host is mainly responsible for the selection and the female host is responsible for the decision. As long as women like it, the decision to buy a car will be quick. "