标签： 上海后花园会所

　　[Economic Interface]

　　Under the night, the city is brightly lit. The bustling pedestrian street, the people coming and going are not tired; The theater and theater of the night show, the audience is in high spirits; Bar party, friends dinner … … With the enrichment of people’s nightlife, the fiery "night economy" began to release its great potential.

　　At present, China’s nighttime economy is on the rise, and all localities have seized the opportunity to launch policies to encourage nighttime economic development and further promote urban consumption growth. In this process, how to highlight the cultural characteristics of the city, improve the supporting management level of the city, and innovate the diversified night economic formats has become a "proposition" worth thinking about.

　　1. Rich "nightlife" releases residents’ consumption potential.

　　Today, the traditional way of life of sunrise and sunset has gradually gone away, and night shopping, catering, tourism, leisure and entertainment, cultural consumption and so on constitute a prosperous and growing night economy.

　　The change of young people’s lifestyle makes them the "main force" of night consumption. China tourism academy’s research data shows that "post-80s" and "post-90s" account for 40.0% and 19.8% of night tourism consumption respectively. For young people, after a busy day’s work, night is the best time to relieve stress and relax — — Midnight shows of hot movies are often particularly popular; Musicals and theater performances are mostly arranged at night; More and more midnight snack demand has caused many restaurants to adjust their business hours; Theme parks have opened night shows one after another, extending entertainment activities to the night … … These lifestyle changes make night a "golden age" to stimulate economic consumption.

　　According to statistics, in first-tier cities such as Beijing, Guangzhou and Shenzhen, the proportion of night consumption has already accounted for more than 50% of all-day consumption. According to the relevant report of the Ministry of Commerce, 60% of the consumption occurs at night, and the consumption of large shopping malls accounts for more than half of the whole day from 18: 00 to 22: 00 every night. This situation is more obvious on the e-commerce platform that is open 24 hours a day. According to the data from Lexin’s installment mall, the amount of orders placed on this platform from 7: 00 am to 6: 00 am the next day accounts for 36% of the total order amount. Orders are mainly concentrated from 7: 00 pm to 11: 00 pm, but even at the lowest peak of trading at 5: 00 am, 0.3% of users are placing orders, and the average customer unit price at night is about 30% higher than during the day.

　　The rise of "Midnight Food Store" has formed a landscape of the city at night, and merchants in special dining areas are open until late at night to meet people’s catering consumption needs for supper and night parties. Bars, KTV, clubs and other places with night activities as their main business have also flourished and become more social leisure and entertainment methods. Tourists have also started "night activities" in addition to traveling during the day — — Embark on the waterfront landscape trail and feel the life culture of the city; Climb the landmark building and enjoy the night lighting of the city; Come to Wenhua Street and Pedestrian Street and feel the local specialties.

　　In response to the "night tour" needs of tourists, more and more night tour projects have been launched. The starry summer activities in Gubei Water Town in Beijing, the night tour of Huangpu River in Shanghai, the night tour of the two rivers in Chongqing, the "Datang City that Never Sleeps" in Xi ‘an and the "Lancang River Mekong River Night" in Xishuangbanna are all particularly popular. In recent years, the well-received landscape real-life performance project perfectly combines real-life and lighting, making it a good choice for tourists’ night activities. In 2018, the number of orders for products with the label "Night Tour" increased by 9.0% year-on-year.

　　Night economy is becoming an important indicator to measure urban vitality and residents’ quality of life. Fu Yifu, a senior researcher at Suning Financial Research Institute, pointed out that people’s enthusiasm for consumption at night is high, which helps to expand domestic demand and release the consumption potential of residents. At the same time, the night economy has also provided more jobs for urban residents, promoted the growth of related industries, and prompted the city to continuously improve infrastructure, transportation and public services.

　　2. Deep integration of night economy and urban culture.

　　Night economy is also a window of city life culture. Sanlitun in Beijing, Xintiandi in Shanghai, Qinhuai River in Nanjing and Chunxi Road &hellip in Chengdu; … The bustling nights in these places have become a beautiful business card of a city. Whether it’s the brightly lit "Night Shanghai", the Qinhuai River with a unique classical style, or the Tianjin Quyi with full charm, the nightlife with local cultural characteristics makes people appreciate different urban charm.

　　However, people who have traveled through many cities will find that the night economy in most cities in China has not yet formed its own characteristics. Many cities have night markets, but most of them sell similar snacks and souvenirs with similar formats, and there is a problem of homogenization development.

　　Dai Bin, president of china tourism academy, pointed out that to develop the night economy, we should fully tap the local night leisure resources and combine our own cultural characteristics to create leisure and entertainment projects, such as cross talk and folk art culture in Tianjin and pingtan culture in Suzhou. The night economy should be deeply integrated with the city’s history and culture, reflect the city’s cultural heritage, build a city’s characteristic brand, and provide differentiated and diversified nightlife for residents and tourists. In the survey of china tourism academy’s demand for tourists’ night tour experience, cultural festivals, visits to cultural sites and other activities are in the forefront, which also shows that the night economy has great room for development in enhancing the advantages of characteristic culture.

　　At present, many cities are exploring ways to enhance the economic and cultural connotation at night and shape night experience projects with urban cultural characteristics. In Harbin, colorful ice lanterns make night ice and snow tourism projects become city signs; Guangzhou combines its own night tea culture to promote the development of night leisure catering; In Tianjin, which is near the Haihe River, diversified night consumer brands such as "Night Tour of Haihe River", "Night Appreciation of Tianjin Music" and "Night Purchase of Tianjin Goods" are becoming increasingly popular. In Chengdu, activities such as night tour of Wuhou Temple, Jinsha Sun Festival and night tour of Caotang combine history and life culture. Jinan takes the "old streets and lanes" as an attractive element, and develops "punch-in" attractions such as night folk art performances, cultural museums and workshops for non-genetic inheritors.

　　More rich formats of night economy are coming: late-night cinemas, late-night theaters, late-night bookstores, and night shows in music clubs, art galleries and museums, which can meet the spiritual and cultural consumption needs of residents. For example, the "Sleepover Museum" activities launched in Beijing, Changsha, Hangzhou and other places combine summer camps with parent-child tours and are deeply loved by children; Sanlian Taofen Bookstore, which is brightly lit at night, has also become a phenomenal "urban landscape". The development of fun run, fitness, sports and other projects can guide residents to take part in sports activities outside their homes. fun run around the city wall of Xi ‘an has become the best choice for a large number of fun run fans to "warm up".

　　3. To be stronger and better is inseparable from standardized development.

　　Although the development of night economy in some cities has been quite distinctive, on the whole, the development of night economy in China is still in its infancy. Compared with the growing demand, most areas do not have the conditions and ability to develop the night economy, the consumption scene is relatively scarce, and the night economy format is not rich.

　　"At present, the night economy in China’s cities is mainly catering and shopping, and there is still a big gap between enterprises’ related investment and the supply of products and services during the day, which requires guidance and support from relevant policies." Dai Bin pointed out. Zhao Ping, director of the International Trade Research Department of the China Council for the Promotion of International Trade, believes that China’s nighttime consumption structure needs to be further optimized and gradually upgraded from commodity consumption to service consumption.

　　In recent years, seeing the great potential of night economy, various places have launched policy documents to support the development of night economy. Since the end of 2017, Nanjing, Tianjin, Shanghai, Jinan and other cities have successively issued implementation plans to promote the development of night economy, actively laid out functional areas for the development of night economy in cities, and promoted the development of various consumer formats. At the same time, they also introduced measures such as environmental transformation, lighting projects, increasing leisure facilities, and strengthening public service facilities.

　　Compared with the booming economy, some local residents are worried about the negative impact of the night economy. For example, in noisy bar streets and other places, noise and light pollution may affect the rest of the surrounding citizens; Whether the management of garbage disposal and food hygiene in the night market can be put in place; There are still many citizens who are worried about hidden dangers in safety and fire protection; People who travel at night may encounter problems such as "difficulty in taking a taxi" and "parking chaos" … … These factors undoubtedly put forward higher requirements for urban management. According to the survey in china tourism academy, among the factors that limit tourists’ night experience, 49.4% respondents are worried about safety and 25.8% are worried about inconvenient traffic at night.

　　In this regard, experts pointed out that in addition to the corresponding extension of business hours by merchants, basic supporting facilities and public services also need to be in place, and the joint promotion of various departments such as transportation, fire protection, public security and market supervision is needed. For example, open more night traffic bus lines or extend the bus operation time, appropriately extend the garbage removal time, increase security patrols, strictly supervise food safety and commodity prices, and protect the legitimate rights and interests of consumers.

　　Drawing on the international experience, the policy documents issued by Jinan and Shanghai both put forward the system of establishing "night district chief" and "night life chief executive officer", with district heads in charge and people with relevant industry management experience as the posts respectively to co-ordinate and manage the development of night economy. At the same time, all localities also require scientific planning of urban functional areas, creating nightlife gathering areas, forming landmark brand areas, and trying not to disturb the people.

　　With the continuous attempts to create a new format of multi-form night consumption in various places, the night in the city is no longer a quiet "sleeping city", and the colorful night makes the city glow with new vitality.

　　 (Reporter Lu Yuanzhen)

1. Alien

The first Alien, directed by ridley scott, was released in 1979, which tells the horror story of the crew meeting a deadly alien creature in outer space. Through excellent special effects and exciting plots, the film successfully created a creepy atmosphere of terror and became a classic of the series.

The whole Alien series has become an important part of sci-fi thriller movies with its unique horror atmosphere, exciting plot and nuanced special effects. For the audience who love horror and science fiction, this series will bring shock and excitement to your vision and nerves again and again.

2. Death is coming.

The plot of this series originated from a horrible concept: Death cannot be defeated, and it will persistently chase those who escape death.

The first "Death Comes" was widely praised after it was released. With its exciting plot, elaborate death scenes and excellent special effects, the film successfully created the psychological tension and horror of the audience. Subsequent sequels Death Comes 2, Death Comes 3, and 3D versions of Death Comes 4 and Death Comes 5 continue to dig deep into the theme of death and bring more excitement and horror to the audience.

This film series has not only achieved success in the field of horror films, but also derived from other media forms. The publication of novels and mini-comics further expands the world view of the plot and provides more angles for the audience to explore this horrible universe.

Watch platform: Tencent

3, dead silence

The story revolves around a tortured story, which originates from a long-dead ancestor who only exists in imagination and a series of ancient curses.

Dead Silence is famous for its exciting atmosphere and terrible grand story. The film successfully creates the psychological tension and horror of the audience through carefully constructed suspense plots, excellent special effects and amazing visual effects. The actors in the film also showed excellent acting skills, presenting the fear and despair of the characters to the audience.

The elements of ancestor curse and evil spirits contained in the story add mystery and horror to the film. The audience will be brought into a twisted and disturbing world, and the thrilling plot and unexpected plot turn will make people hold their breath.

4. cabin in the forest

The film tells the story of five good friends who go to a cabin in the deep forest for vacation, but accidentally fall into a mysterious trap.

Through gripping plot construction, exciting atmosphere and excellent actor performance, the audience is brought into a world full of unknowns and horrors. After encountering mysterious events, the five characters in the story constantly face supernatural phenomena and incredible evil forces. As the plot unfolds, the audience gradually feels the oppression of fear and the tense atmosphere.

It is a scary suspense horror movie with a compact plot and a creepy atmosphere. If you like suspense and horror movies, then this movie will bring you a fascinating horror trip.

Watch platform: Tencent

5, parasitic beasts

The story of the film revolves around the hero Izumi Shinichi, who is parasitized by a parasitic organism, and the parasitic organism named "MIGI" replaces his right hand. Izumi Shinichi began a life-and-death struggle with other complete parasitic beasts, in order to protect relatives and friends who were hurt by parasitic beasts and the future of mankind.

Parasitic Beast is highly praised for its exciting plot and excellent special effects. Through the struggle between parasitic beasts and human beings, the film discusses human nature, morality and survival significance. The plot is gripping, full of tension and excitement, and also incorporates sci-fi elements, bringing a brand-new visual experience to the audience.

6, dawn of the dead

The film tells the story of two TV station staff and two policemen fighting against the ferocious robbers while avoiding zombies. The small team is trapped in a shopping mall, and they must join hands to fight the growing threat of zombies and protect themselves from robbers.

Dawn of the dead is regarded as a classic work that created the modern zombie movie style. The film is famous for its horrible atmosphere, bloody pictures and exciting plots. George A. Romero, the director, presents a world full of horror and depth for the audience by discussing human nature, social problems and the meaning of existence.

Watch platform: Tencent

There are still many players in today’s league. Their starting point is not high, and they almost missed the opportunity to land in the NBA. However, with their step-by-step efforts, they gradually shine on the court. Among the active NBA players, which one impressed you the most? Some fans may choose Van fleet. Van fleet’s physical condition is not excellent, and his height is only 1.83 meters. This kind of small defender is hard to be favored by the team. However, at the age of 29, he has now grown from a draft player to an all-star player. He won a championship trophy with the team and has been the core of the Raptors for several seasons. It is really not easy. This offseason, Van fleet was poached by the Rockets, and signed a three-year super contract worth 130 million US dollars, completely playing his own value.

Wood, the core of the inside attack of the Lone Ranger, is also a draft loser. Up to now, his average score can reach 15 points per game. Although Wood, as an inside player with little functionality, only focuses on offense, and lacks some blue-collar attributes, this summer Wood is still one of the most sought-after players in the free market. After ending his contract with the Lone Ranger, Wood will look for his next home, reportedly including Bulls. In addition to Van fleet and Wood, like Vincent, Struce and Dunrow who entered the finals with Miami Heat this year, Stephen Curry’s younger brother Kokuri, and caruso, the former "mascot" of the Lakers, they all entered the NBA as draft losers.

There is also Reeves of the Lakers. After caruso left the Lakers, Reeves was regarded as his successor, and the second generation of the Lakers’ mascots was born. They have a lot in common, the same skin color, both of whom are draft losers, the players are very high, and they are all right-hand men around James. During the period when Reeves first came, many Lakers fans felt that he and caruso were still not comparable. After all, there was still a big gap in their physical fitness, and the defensive end was not at the same level at all. caruso’s defense was really fierce. However, after playing for a season, Reeves has made rapid progress and is more suitable for the current old Zhan. James is almost 39 years old now, and his playing time and possession of the ball will be reduced. Reeves’ organization and attacking with the ball can just share a lot of pressure for James.

On the offensive end, Reeves is one step ahead of caruso, and his three-point shooting is one of the most stable in the Lakers, with a shooting percentage of 40%. It’s no problem for old Zhan to match caruso in 19-20 seasons, but now James needs players like Reeves even more. During the offseason this summer, Reeves also faced the problem of contract renewal. His last contract was only two years’ basic salary, with an average of more than one million dollars a season. Now, Reeves has made his mark. According to Stein, a well-known journalist, Reeves can sign a contract with a maximum of 100 million dollars for four years during the offseason, and the Spurs also offered him a big contract with an average of more than 21 million dollars per season, but in the end, Reeves chose to stay with the Lakers.

The Lakers reached a four-year $54 million renewal contract with Reeves, with an average of less than 14 million a year, which is much less than the price offered by other teams. In four years, it was 54 million, and the salary was reduced to return to the Lakers! Hamm publicly praised James as your big brother. Reeves said, "I want to stay with the Lakers.". For me, this is like home. I definitely want to stay with the Lakers. My teammates, coaches and management are very supportive. " In fact, Reeves himself knows that he can get a better platform and resources by staying in a traffic brigade like the Lakers, and even get "special treatment" in the game, making it easier to play his own worth. Lakers coach Hamm publicly praised Reeves: "He is excellent, and he will soon grow into an all-star player."

Old Zhan is of course the happiest to keep Reeves, because the cooperation between them is very tacit, and James often teaches Reeves’ competition experience. Reeves spoke highly of the team’s eldest brother James: "You never want to see a player like that not playing, just because he is so outstanding. Since he was selected in 2003, he has been almost a signature figure in the league, and I really hope to play with him." Speaking of old Zhan’s character, Reeves said: "He acts like a child, as if he were 18 years old. I have never seen him in a bad mood. He is always laughing and having fun. Because of his brilliant achievements, for such a person who is placed on the altar, he can be so approachable, you can discuss anything with him, you can have great communication with him, and you can joke with him at will. "

Reeves can continue to cooperate with Zhan in the new season. Do you think he is expected to hit the All-Star in the future?

On August 4th, Beijing time, the NBA legend Woj reported that the Lakers had reached an early contract renewal with Anthony Davis, the core player in charge. The new contract is a super maximum salary contract with a salary of 186 million US dollars for three years and an average salary of 62 million US dollars. It is understood that Pelinka, the general manager of the Lakers, called Richie Paul, the agent of Thick Eyebrow, on the first day when he was eligible to sign and renew the contract, which shows that the management of the Lakers attached great importance to Thick Eyebrow, and that the 186 million yuan in three years was full of sincerity. After learning the top salary given by the Lakers, Thick Eyebrow almost agreed directly without any hesitation, which shows that the two sides are congenial.

Previously, the five-year average salary of 304 million signed by the Celtics and Jay Brown was 60.7 million, which was only a few days before the creation of NBA history, but it was broken by the average salary of 62 million. I have to say that the current salary level of the NBA is really high, and the speed of promotion is also very fast. At this rate, contracts with an average salary of more than 60 million will be everywhere in the future.

After the Lakers renewed their contract with Thick Eyebrows in advance, the cooperation between Thick Eyebrows and Lakers will last until 2028, with a total price of more than 270 million US dollars. This also means that the Lakers’ future salary space may be locked by the thick eyebrows and James. If there is no major transaction, the Lakers can only build a team around them in the future.

In fact, the combination of healthy thick eyebrows and healthy James still has a very good effect. The first time they partnered, they played the first record in the western regular season and won the championship. But then there was a problem with the Lakers’ team-building ideas. After Wei Shao formed the Big Three, the Lakers’ record did not go up and down. Just after trading Wei Shao, the Lakers went all the way to the Western Conference, which also gave the Lakers a chance to reflect.

Now, the Lakers are willing to provide Davis and James with a top salary contract, and how competitive role players they have strengthened this summer can prove that the Lakers have completely decided to build a team around Jamey and will not seek a third star to join. The success in the second half of last season also proved that only by maintaining the continuity and depth of the existing lineup can the Lakers go further. So what do you think of this? Welcome to pay attention to the comments, let’s discuss together!