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Counting four ＂amateur online celebrity＂ who unexpectedly became popular, how do ordinary people catch the ＂sky-splashing traffic＂？

Recently, "anti-fraud Lao Chen" shouted that the national police were seeking jobs, and "Digging and Digging Teacher Huang" was posted on the hot search, which triggered netizens’ concern about how to take over the "splashing traffic" after the amateur (network terminology, meaning ordinary people) unexpectedly became popular. In fact, this is not the first time that a similar situation has happened. Previously, many "amateur online celebrity" became popular, and then lost themselves in the sudden traffic, or were bitten by the traffic. On March 1st, the reporter of Upstream News (reporting email in baoliaosy@163.com) combed the relevant cases and the latest situation of the parties, and invited experts to analyze it.

"Anti-fraud Chen" wants to return to the police force

Chen Guoping, 45, was originally a policeman from the Haigang Branch of Qinhuangdao Public Security Bureau. According to his own description, "I have worked as a criminal policeman, seized drugs and committed fraud." In 2017, he began to crack down on telecommunication network fraud, trying to distribute leaflets and enter communities and schools. The anti-fraud publicity effect was not satisfactory. Until 2021, when operating the "anti-fraud police officer Lao Chen" account, I tried to connect with the anchor PK, and unexpectedly succeeded in getting out of the circle, which attracted attention.

While operating the account of "anti-fraud police officer Lao Chen", Chen Guoping also had a personal account, and launched a live broadcast to reward, which led to the subsequent controversy. According to the Southern Metropolis Daily, on March 27, 2022, in a live broadcast, some netizens brushed out 333 "carnivals" worth about 1 million yuan. In this regard, some netizens questioned "Do you come to the platform to make money or do anti-fraud?" Later, he said that the above-mentioned live broadcast income "will make a public welfare donation" and exposed the donation certificate and tax payment certificate. However, the ridicule about "Carnival" still fills his comment area.

On April 8, 2022, Chen Guoping released a video saying that he had decided to quit his job. Some people think that Chen Guoping "resigned and mistook the platform for strength" and "wanted to make money as online celebrity", while others advised him to leave him alone. At one time, he was unwilling to respond to the controversy about resignation. Did some netizens ever ask him to regret his resignation? He firmly said "no regrets".

Since then, Chen Guoping has continued to post new content on his personal account and broadcast it live, but there are still many controversies about revealing his annual income and being accused of making indecent moves when he even joined the wheat.

On November 10th, 2023, when interviewed by the media, Chen Guoping claimed to be a "online celebrity", and his popularity dropped a lot. Later, he made a show to maintain the popularity, but he also wanted to implant anti-fraud content and explore new forms of anti-fraud, but the effect was not good.

On February 26, 2024, Chen Guoping released a video, calling for job hunting and competing for the police: "If you dare to use me, want to use me, and can use me, you can contact me, do the coordination or re-employ." At the same time, he also said that he wants to continue to engage in anti-fraud propaganda. Later, he revealed to the media that after the job video was sent, the police had contacted him.

Teacher "Digging and Digging Yellow" has left her job.

In April, 2023, Huang Qiong, a music teacher of early childhood education in Wuhan, Hubei Province, released a video teaching children to sing the children’s song "Little Garden": "Dig, dig and dig in the small garden … …” Results The video exploded during May Day. According to statistics, as of May 3, 2023, the video had 4.468 million likes and 466,000 comments, and Huang Qiong’s Tik Tok account "Music Teacher Blossoms with Wealth" rose more than 3 million in a few days.

After becoming popular, Huang Qiong started live broadcast with goods in October 2023. The data of Feigua shows that she has broadcast five shows in the past 30 days, with an average audience of 5.823 million, the highest audience of 8.148 million, and live sales of 1 million to 2.5 million. However, her live broadcast began to lose powder at the same time, and her fans decreased by nearly 50,000 in 30 days.

On the last day of 2023, China Daily made an exclusive interview with Huang Qiong. Huang Qiong said that she was pregnant before she became popular, and after she became popular, she was under great pressure from the Internet, keeping her mind at peace for her children.

According to the cover news report, from the second half of 2023, Huang Qiong gradually moved from online to offline: he appeared with the director of Suizhou online celebrity Cultural Tourism Bureau to recommend Suizhou tourism, returned to his hometown in Qianjiang to recommend crayfish, interacted with the live broadcast room of Xiao Yang Ge in online celebrity, and participated in the Spring Festival Evening of Hubei Satellite TV in 2024.

However, the controversy surrounding Huang Qiong has been constant since it became popular, especially at the end of February this year, when she was falsely accused of pornography. Huang Qiong himself released a video response: "The evidence has been collected, reported to the police in the local public security bureau, and provided evidence to make a transcript."

On February 28th, when the cover news interviewed Huang Qiong’s kindergarten, the former colleague said that Mr. Huang had left. On the evening of February 28th, Huang Qiong responded again in the live broadcast on social platforms: He didn’t have any team, and he didn’t have any capital behind him. He came to the present step by step by himself and his family. Now I have to take care of the newborn baby, so I have left the kindergarten temporarily, but I will continue to teach music lessons in the future.

"koi fish girl" is not highly concerned.

During the National Day of 2018, Alipay released a lucky draw for Weibo. Because of the rich prize, the Weibo forwarded it quickly exceeded 3 million. Many netizens thought that the winner was "China koi fish". On October 7, 2018, netizen Xin Xiaodai became a "koi fish girl" and won the grand prize.

In February 2019, Xin Xiaodai revealed in an interview with the media: In November 2018, she resigned from the original company and brought her good friend Sonia to win the prize. They have traveled to China, Hongkong, China, Macau, Japan, Thailand and other places. Shinji Daidai said that he would take the opportunity of resigning to give himself a holiday. Xin Xiaodai was in a good mood at that time. He once said: "Every time I send a Vlog (video blog), there are also things that I win every time I travel. It feels very good to win the prize."

In September, 2020, Xin Xiaodai launched an activity in Weibo, claiming that 1 yuan transferred "koi fish, China", and with partners, the prize will be more generous than the original prize, and may even help netizens "achieve financial freedom". However, Weibo soon announced that there were problems with the qualification and false authentication of the partners. As a publisher, Xinxiaodai was banned from speaking for 3 months and deducted 20 credit points.

In June 2021, Xin Xiaodai released a video again, introducing her experience after winning the prize: she resigned and traveled to many countries, spent more than 200,000 savings and maxed out her credit card. She pointed out that koi fish prizes are all one-time consumption and need to be redeemed within one year. In the end, Xin Xiaodai concluded that, on the whole, she was "not very good"; Now I just want to find a suitable job, and I also frankly suffered from depression.

After this statement, Xin Daidai gradually moved away from the media and public view, but she didn’t give up updating Weibo. On March 1st, the upstream journalist inquired about Weibo, who was a little dull, and found that she had become a film critic, talking about her feelings about the movies and TV series she had seen recently in Weibo.

Although there are still 1.393 million fans in Xin Xiaodai at present, the attention of her Weibo is not high: it is difficult to break 100 comments and 500 likes.

"Little Ma Yun" returns to public view.

In June 2015, a netizen in Ji ‘an, Jiangxi Province photographed a child who looks like Ma Yun on the road. I didn’t expect Ma Yun himself to forward this picture in Weibo, and also commented with a picture: "I thought my family uploaded my childhood photos. I really feel like I am looking in the mirror with this heroic attitude." From then on, "Little Ma Yun" Fan Xiaoqin became an instant hit.

After becoming famous, Fan Xiaoqin’s home became a popular local scenic spot, and people visited it in an endless stream. Some villagers revealed in an interview with the media: "At least forty or fifty people come a day, like a market." Visitors go to watch, chat and take photos with their own thoughts.

This situation continued until the autumn of 2017, when Liu Changjiang, the boss from Hebei, invited Fan Xiaoqin to go with him, promising to give his family 10,000 yuan a year, and let him study and enter the university. Fan Xiaoqin’s father agreed, and Fan Xiaoqin became the "Little Horse Manager" in the video: he took part in TV programs and fashion shows, got a bus to and from school, and was taken care of by a nanny.

Unfortunately, the good times didn’t last long. At the end of 2020, Boss Liu and Fan Xiaoqin canceled the contract, and Fan Xiaoqin returned to his hometown. As for the reasons for the termination of the contract, the online statement is that Fan Xiaoqin is of no use value. However, when interviewed by the media, cousin Huang Xinlong of "Little Ma Yun" had another saying: After the media reported the current situation in Fan Xiaoqin at the end of 2020, the local government in Hebei intervened to let Fan Xiaoqin go back to school locally.

A few years’ career in online celebrity has not changed the poverty of Fan Xiaoqin’s family. In February 2021, Fan Xiaoqin applied for a disability certificate. Appraised by a professional organization, he is mentally disabled. At the same time, the local civil affairs department also provided subsistence allowances for Fan Xiaoqin’s family.

In October, 2023, Jiupai News reported the latest situation in Fan Xiaoqin: the Fan Xiaoqin family was taken to Yongfeng County by a distant relative, cousin Huang Xinlong, to sell cauldron dishes. Fan Xiaoqin has reached the age of 16 and has been in junior high school. He lives on campus every Monday to Friday and returns to the store in the county town on weekends. He is surrounded by a large number of people, taking photos and making jokes.

At present, Fan Xiaoqin has returned to the public’s field of vision and appeared in the vibrato audio and video number of Cousin Ma Yun. On March 1st, the upstream journalists checked the video number, with 820,000 fans, and most of the content was centered around the Fan Xiaoqin family. In the latest video, there is also a content that "Little Ma Yun" doesn’t want to make a video and quarrel with "Cousin". Some netizens commented: "Today’s plot content is not like acting."

Expert: Ordinary people should keep a good attitude when they are popular.

In recent years, many "amateur online celebrity" have staged the tragedy of "seeing him build a tall building, seeing him entertain guests and seeing his building collapse" for lack of relevant operation experience. In this case, the upstream journalist interviewed Zhang Xiaoqiang, a professor at the School of Journalism of Chongqing University. He analyzed the reason why ordinary people can become online celebrity: "The current network communication environment has the characteristics of VUCA, that is, the abbreviations of four English words: volatility, uncertainty, complexity and ambiguity, so there is great contingency. An ordinary person, a city, a scenic spot, even a word or a thing may suddenly become a hot spot of communication. After the hot spots have a certain degree of attention, the platform will be boosted by algorithms, and the main bodies of various networks will start to rub the heat again, so the traffic will increase geometrically, and thus ‘ Amateur online celebrity ’ 。”

As for the reason why online celebrity, an amateur, is easily out of breath, Zhang Xiaoqiang thinks: "First of all, the development trend of things is changeable and unstable, and because of complexity and uncertainty, people can’t grasp the development direction. It is a common phenomenon that amateurs explode overnight, but the operation after the explosion is difficult to grasp because of the above-mentioned Uka environment. To put it simply, it is two different things, that is, occasional attention and long-term continuous access to traffic. The latter requires continuous operation ability, and some amateurs will inevitably lead to rollover if they do not have this ability. Secondly, amateurs often want to engage in commercial operations after they become popular, which is different from the original attention. The group that originally paid attention to them may not be the current consumer group. There are also amateurs who may become famous because of a certain identity. Now that the identity changes, the traffic will naturally fade, and not every traffic can be converted into commercial value. Finally, netizens are prone to aesthetic fatigue and their concerns will shift, which makes traffic more difficult to grasp. "

After ordinary people become famous overnight, how should they avoid a tragic ending? Zhang Xiaoqiang suggested: "It is an accidental event for ordinary people to burst into red overnight. It is suggested to keep a good attitude and not hold the idea that traffic will definitely bring wealth. Even if it is to be realized, it is necessary to find professional and capable MCN institutions to cooperate and effectively avoid various risks. "

Part of the content of upstream journalist Zhao Yingji is based on cover news, Southern Metropolis Daily, China Daily, Chao News, Jiupai News and other photo sources/networks.

Editor: Zhu Liang Editor: Rollin Wang, Guan Yi Audit: Feng Fei.

Originally, she is a famous goddess of the Korean Wave. All three old lovers are married and have children, but she is still single.

Under the bright Korean starry sky, there is such a goddess. She not only conquered the hearts of countless audiences with her beautiful appearance, exquisite acting skills and unique temperament, but also her works can be called classics, and she also left many classic images on the screen. But with such a bright star, she will always step into the emotional crossroads and pass by happiness. And this goddess is none other than Song Hye Kyo, a famous Korean actress. Next, what we need to know is not her life experience, but her affair with those Korean male gods.

The first boyfriend: Lee Byunghun, who was also a pair of love is like oxygen.

As early as January 2003, Song Hye Kyo, who was only 21 years old at that time, got to know Lee Byunghun, a famous Korean actor, just because he was filming Life and Death in Los Angeles. Because they had many opposite plays at that time, Song Hye Kyo often came together with Lee Byunghun in and out of the play. Over time, the two men had a spark of love, and finally in May of this year, they chose to announce their love. At that time, Lee Byunghun, who was full of men, and Song Hye Kyo, who was pure and beautiful, were definitely the most beautiful scenery in Han Yu. After the official announcement, Song Hye Kyo and Lee Byunghun often went out in pairs, which was very sweet and happy, but it didn’t last long. In June 2004, the two men chose to break up. As for the reasons for breaking up, some people said that they were too busy, while others said that Lee Byunghun’s hobbies were somewhat different, but perhaps the real reason for breaking up was only themselves. However, today’s Lee Byunghun married another beautiful Korean actress as early as 2013, and now he has a son and a daughter. Although he has experienced some emotional and personal problems, the Lee Byunghun family is still very happy.

Second boyfriend: Hyun Bin, the absolute golden couple-like combination.

After leaving Lee Byunghun, in 2009, Song Hye Kyo came together with another Korean male god, Hyun Bin. At that time, Hyun Bin and Song Hye Kyo were definitely a pair of golden couple in the true sense, both in terms of fame and personal influence. At that time, Song Hye Kyo’s love affair not only won the support of many people, but also many people hoped that she really wanted you to go with Hyun Bin. However, compared with Lee Byunghun, Song Hye Kyo, who is a little more mature, began to be more patient with her feelings, so she spent more time with Hyun Bin than Lee Byunghun. Unfortunately, on March 8, 2011, Song Hye Kyo or Hyun Bin chose to break up. At that time, the news also made countless fans who liked them feel extremely sad and sorry, so that whenever a beautiful love came to an end, people did not take Song Hye Kyo and Hyun Bin as examples. Like Lee Byunghun, on March 31, 2022, Hyun Bin married another famous Korean goddess-Son Ye Jin, and the two of them had known each other for many years. Through cooperation in many works, they secretly fell in love and finally came together. Now Hyun Bin has a son of his own and a happy family of three.

The third boyfriend’s husband: Song Joong Ki, who was once envied by his brother and sister.

In 2016, with a TV series called Descendants of the Sun, Song Hye Kyo achieved another success, and at the same time, she gained another love in her life. This time, her emotional journey may also be her most unforgettable one. Because of the filming of this drama, Song Hye Kyo and Song Joong Ki, who are three years younger than her, have gradually upgraded from a cooperative relationship to love, and their communication is very smooth and sweet. Due to the influence of Descendants of the Sun, almost everyone hopes that Song Hye Kyo and Song Joong Ki can make a positive result. As fans expected, on October 31st, 2017, Song Hye Kyo and Song Joong Ki formally entered the marriage hall. At that time, countless people also sent their best wishes to the former Korean Goddess. Judging from Song Hye Kyo’s age and experience at that time, it seems that Song Joong Ki is the final destination of emotion. But many things you think are stable, but they are really not stable at all. On July 22, 2019, Song Hye Kyo and Song Joong Ki ended their marriage relationship for more than a year and formally divorced. As for the reasons for their divorce, there are different opinions now. Some people think it is a problem of their lifestyle, and some say it is a problem of their career. However, as for the reasons for their divorce, only they know it. After all, this is also a privacy issue. Like the above two predecessors, Song Joong Ki registered with his pregnant girlfriend Katie on January 30, 2023, and welcomed the birth of her son on June 14 this year.On July 8th, 2024, Song Joong Ki’s wife, Katie, became pregnant again, and now Song Joong Ki can be said to be very sweet and happy at home.

Finally, when we recall these three feelings of Song Hye Kyo, we have to sigh for her that she once had these male gods, but she has never been able to make a positive result. This is really a pity. Although some people ridicule Song Hye Kyo’s "assist" ability, after all, alone with her people have a beautiful emotional ending, but for Song Hye Kyo herself, her emotional road is really full of twists and turns. But sometimes love is like this. You always feel that you got on the right bus and waited for the stop, but after you really got on it, you will find that you didn’t get on the right bus or wait for the stop.

Editor in charge:

New 2024 Beijing Benz GLC300L／GLC260 for sale.

　　Waiting for the dawn, the brand-new 2024 Beijing 300L 260

　　On the first day of the opening of the 2024 Shanghai Auto Show (April 18th, Beijing time, 2023), the new Mercedes-Benz GLC was officially launched, with a total of eight models in four configurations: 260 L dynamic model, 260 L luxury model, 300 L dynamic model and 300 L luxury model, with the guide price range of 427,800-531,300 yuan. As a replacement product, a new generation of GLC made by Beijing Benz has been upgraded in all aspects in terms of shape design, interior space, functional configuration and power equipment, and a 7-seat model has been launched for the first time, which is undoubtedly a good demand for car purchase for multi-population family users.

　　A brief analysis of new cars ※

　　(1) Following the overall design of overseas models, two appearance kits are provided.

　　The new generation of Mercedes-Benz GLC made in China follows the overall design of overseas models, and offers two appearance kits (off-road, AMG sports). According to the information we have learned before, the new generation of Mercedes-Benz GLC has four configuration versions, namely, 260 L dynamic type, 260 L luxury type, 300 L dynamic type and 300 L luxury type. Among them, the entry-level version of the 260 L dynamic comes standard with off-road style kit, and of course, AMG sports kit can also be optional; The other three models are equipped with AMG sports kit as standard.

　　(2) The latest family interior is adopted, and the design style is further younger.

　　The new generation of Mercedes-Benz GLC adopts the latest family interior design, which has almost the same design style as the new generation S-Class and the new generation C-Class. Compared with the interior design of the current Mercedes-Benz GLC, it can be said that the overall design style is further younger. In particular, leather materials, striped decorative panels and silver chrome-plated decorative pieces are widely used to create a unique luxury texture.

　　It is particularly worth mentioning that the new generation of Mercedes-Benz GLC will be equipped with a 12.3-inch full LCD instrument and an 11.9-inch vertical central control large screen as standard; It will be equipped with the second generation MBUX human-computer interaction system to support OTA online upgrade.

　　(3) the configuration has been adjusted

　　As we mentioned earlier, the new generation of Mercedes-Benz GLC has four configuration versions, namely, 260 L dynamic type, 260 L luxury type, 300 L dynamic type and 300 L luxury type. Because the new generation of Mercedes-Benz GLC offers two different styles of appearance kits (off-road, AMG sports), the entry-level 260 L dynamic model comes standard with off-road style kits, and AMG sports kits can also be optional; Other models come standard with AMG sports kit.

　　The new generation of Mercedes-Benz GLC has a black roof by default in terms of interior color matching, and a crystal gray light roof is available. In terms of colors such as seats and panels, it will provide black, ochre brown, ochre brown/black, and flame red/black; It is also known that the leather interior is only available for 5-seat models.

　　It is particularly worth mentioning that according to the configuration information that has been exposed before, the new generation of domestic Mercedes-Benz GLC has made some adjustments in configuration, especially several configurations including driver assistance enhanced version, front seat heating, rear side airbag, etc. are classified as all-in-one options. In contrast, front seat heating is standard in all Mercedes-Benz GLC currently on sale.

　　In addition, by contrast, on the basis of the entry-level model (260 L dynamic model), the 260 L luxury model has added AMG sports kit, larger area ambient light, illuminated welcome pedal with the word "Benz", front row wireless charging, keyless entry suit, driver’s seat memory, driving recorder and Nappa leather multifunctional sports steering wheel.

　　The 300 L dynamic model not only improves the power, but also adopts a 7-seat layout. Compared with the 260 L luxury model, it also adds aluminum driving side pedals with rubber nails, 360 panoramic images/intelligent parking and other configurations.

　　The top 300 L luxury model is equipped with 20-inch rims, intelligent digital headlights with projection function, second-generation Berlin sound, black perforated wooden ornaments with aluminum trim, MBUX intelligent human-computer interaction system, AR HUD, heat insulation sound insulation glass and other configurations.

　　(4) The wheelbase is further lengthened, and a 7-seat version is provided for the first time.

　　The length, width and height dimensions of the new generation of domestic Mercedes-Benz GLC are 4826mm/1890mm/1714mm respectively, and the wheelbase is 2977 mm. Compared with the current Mercedes-Benz GLC, the width of the new car is reduced by 8mm, but the length and height of the car body are increased by 62mm and 72mm respectively, and the wheelbase is extended by 4 mm.

　　All these improvements in dimensions will play a direct role in increasing the passenger space in the new generation of Mercedes-Benz GLC cars. And compared with Audi Q5L and these two direct competitors, the body size of the new generation of domestic Mercedes-Benz GLC has obvious advantages.

　　In addition, it is worth mentioning that the new generation of domestic Mercedes-Benz GLC has also launched a 7-seat version for the first time, which is also a very big difference between the domestic version and the overseas version.

　　(5) The 48V light mixing system is introduced into the whole power equipment, and plug-in hybrid vehicles will be followed up later.

　　In terms of power equipment, the new generation of domestic Mercedes-Benz GLC is equipped with a 2.0T engine with low/high power adjustment, and a 48V light mixing system is introduced. Among them, the maximum power of the 2.0T low-power engine is 150kW, which is 5 kW higher than the 2.0T low-power engine used by the current Mercedes-Benz GLC. The dynamic parameters of the 2.0T high-power engine have not changed. In terms of transmission system, the new generation of domestic Mercedes-Benz GLC will continue to match the 9-speed automatic manual transmission and will be equipped with a new generation of 4MATIC four-wheel drive system.

　　In addition, the new generation of domestic Mercedes-Benz GLC will follow up the models with plug-in hybrid system, equipped with PHEV plug-in hybrid system based on "2.0T engine+motor". The capacity of power battery is 31.2kWh, and the cruising range of pure electricity can exceed 100km under WLTP conditions, and it supports two charging methods: 60kW DC fast charging and 11kW AC slow charging.

　　When using DC fast charging method, the power can be fully charged in 30 minutes. In addition, it is reported that the plug-in hybrid version of the new generation of Mercedes-Benz GLC will also increase the hybrid driving mode, which can plan the optimal driving route for pure electric driving; At the same time, it will be equipped with rear axle air suspension and horizontal control system, and can support pure electric off-road mode.

　　What challenges will the new generation of Mercedes-Benz GLC face after listing? ※?

　　(1) from old rivals

　　To tell the truth, a new generation of domestic Mercedes-Benz GLC has been significantly improved in terms of product strength, and its listing will undoubtedly face the competitive pressure from two old rivals (Audi Q5L and BMW X3) at first.

　　However, from the price point of view, the starting price of the current Mercedes-Benz GLC is 406,300 yuan, which is higher than the starting price of the current Audi Q5L of 396,800 yuan and the starting price of the current BMW X3 of 399,600 yuan, which means that the current Mercedes-Benz GLC lacks sufficient price advantage compared with the other two direct competing models.

　　Moreover, both Audi Q5L and BMW X3 will be launched in the near future with small modified models adjusted for configuration and power. It is understood that at present, small modified new cars of the two models have arrived in the dealer stores of their respective brands one after another. So obviously, this move is a tactical adjustment for the new generation of Mercedes-Benz GLC to be listed.

　　Therefore, whether the new generation of domestic Mercedes-Benz GLC can take the advantage in the face of two old rivals (Audi Q5L and BMW X3), its final pricing will become a very critical factor.

　　(2) from a new opponent

　　In addition, as a new generation of domestic Mercedes-Benz GLC has launched a 7-seat version for the first time, it will not only enhance its appeal to multi-population family users, but also make it face more competitors than just Audi Q5L and BMW X3, some second-tier luxury brands with large space and similar prices, such as Cadillac XT6, and some 6-seat /7-seat medium and large SUVs from new power brands, such as Weilai ES8 and Ideal L9.

　　Say at the end. ※

　　The market segment of medium-sized SUV is one of the most important battlefields for first-line joint venture luxury brands. In the "BBA" camp, medium-sized SUV is also one of the most "moving" models of their respective brands. With the launch of a new generation of domestic Mercedes-Benz GLC, it indicates that Mercedes-Benz GLC has completed the model replacement ahead of Audi Q5L and BMW X3, which is undoubtedly a strategic action to seize the opportunity.

　　The new generation of domestic Mercedes-Benz GLC not only adopts a brand-new appearance and interior design, but also increases the body size, and takes the lead in becoming the first model of "BBA" medium-sized SUV to launch a 7-seat version. In addition, it introduces a 48V light mixing system in power equipment, and will follow up with plug-in hybrid models in the future. It can be said that the product strength is good.

　　However, it is precisely because of the launch of the 7-seat model that the new generation of domestic Mercedes-Benz GLC will not only face the traditional competitors after listing, but also face the competition from the equivalent price and the main 6-seat /7-seat large-space model. Therefore, it can be said that the prospect of a new generation of domestic Mercedes-Benz GLC is improving, but the pressure will not be small.

　　Beijing Maibakh 4S Store Mercedes Sales Center

　　Mercedes-Benz Maibakh AMG authorized dealer

　　Beijing Benz 4S Store Tel: 010-8178 5588

　　Key Account Manager of Beijing Benz Maibakh 4S Store: 138-1190-6687 sells nationwide.

　　Address: 010-8166 1600, 500m south of Shilihe Bridge, East Third Ring Road, Chaoyang District, Beijing.

　　Disclaimer: The above car purchase preferential information is provided by the comprehensive dealers of this website, and the price fluctuates greatly due to market factors, which is only for car purchase reference; The distributor is responsible for its authenticity, accuracy and legality, and this website does not provide any guarantee or assume any legal responsibility.

Lotus incoming plug-in hybrid： ＂Luyao＂ super hybrid technology released, with a battery life of over 1,100 kilometers.

On November 14th, Lotus released "the first in the industry" today."Luyao", a Million-class Super Hybrid Power Technology with Super 900V, can achieveComprehensive cruising range of over 1100km, with 5C flash charging capability- Plug-in flash chargingAbility andAutonomous flash charging during driving. According to the plan, the future models of Lotus will be equipped with this super hybrid technology.

The official said that in dynamic driving, vehicles equipped with this technology can also be realized.The charging speed is 5 times as fast as the discharging speed.Energy-supplementing efficiency. However, the official has not announced the specific application time and more parameter information of this technology, and IT House will keep an eye on it and bring follow-up reports.

In September this year, Feng Qingfeng, CEO of Lotus Group, thought that extended range technology was not suitable for Lotus. At that time, he said in an interview with the media, "I think the biggest problem with extended range is that the engine does not participate in driving. It is wasteful to use the engine only as a generator. It can be completely driven by the engine. Both electricity and oil are involved in the drive, and the horsepower will be even greater. Second, I think there is another disadvantage of extended range, that is, it consumes a lot of power at high speed. "

Give full play to the multiplier effect of big data industry

　　At the press conference of China International Big Data Industry Expo held not long ago, participants released a set of data: in 2022, the scale of China’s big data industry reached 1.57 trillion yuan, an increase of 18% year-on-year, which became an important force to promote the development of digital economy. The big data industry is deeply rooted in China’s digital economy, and it shows great resilience and vitality in the context of the current global economic slowdown.

　　In today’s era, digital economy has become a key force to promote profound changes in social production methods, lifestyles and governance methods. As one of the foundations of digital economy, big data industry is a strategic emerging industry focusing on data generation, collection, storage, processing, analysis and service, and it is the key support to activate the potential of data elements. The booming big data industry has made the "family" of data resources more solid and the development foundation of the digital economy more solid. The wide application of all kinds of big data products and services has provided a broader development platform for the digital economy, and the multiplier effect and multiplication effect have played an obvious role.

　　Historical experience shows that every major change in economic form often gives birth to and relies on new factors of production. As an important factor of production in the new era, it is a global consensus that data has become a national basic strategic resource. In 2020, the Opinions on Building a More Perfect System and Mechanism of Factor Market Allocation listed data as one of the five major factors of production. The development of big data industry has eliminated the time and space constraints in the traditional economic model, reduced the difficulty of information acquisition and analysis, made information flow between regions, units, industries and fields without barriers, shortened the process of industrial chain optimization, and promoted the comprehensive upgrading of industrial structure. At the same time, thanks to the big data industry, the administrative cost of the government and the difficulty of doing things for the people are constantly decreasing, and "one network to do it" and "one time to do it well" have become the new normal. Through big data, the development trend of economic and social indicators is clear at a glance, and the effect of policy implementation is clearly visible, which provides support for the decisions of China’s high-quality development.

　　Nowadays, a new round of scientific and technological revolution and industrial transformation is booming around the world, and the new generation of information technology based on big data and the real economy are accelerating integration. At present, the development momentum of related fields in China is strong, and the application of emerging technologies based on big data industry, such as artificial intelligence, blockchain, digital finance, 5G communication network and autonomous driving, has been accelerated, and many new products and formats such as intelligent terminals, telemedicine, online education and online payment have been cultivated. For example, the fully intelligent driving technology applied on the Beijing-Zhangjia high-speed railway not only makes people feel refreshed, but also allows passengers to fully experience the scientific and technological achievements and enjoy the dividends of the development of the times. It can be said that the future big data industry will play an increasingly important role in promoting the growth of China’s digital economy and improving people’s living standards. (This article Source: Economic Daily Author: Chen Xide China Economic Net feed)

Baojunyue is also exposed to the real car, with fashionable shape, interior with double screens and pure battery life of 303 kilometers.

Recently, I got the real car picture of Baojun’s brand-new pure electric vehicle from relevant channels. The new car adopts off-road style design, positioning the city pure electric SUV, with a compact and fashionable shape, a wheelbase of more than 2.1 meters, a three-door design, and a dual-screen interior. The pure electric battery life is 303 kilometers. Let’s take a look at the specific performance.

First of all, in terms of appearance, the overall shape of the new car is fashionable, adopting a hard-core off-road design style. The front face is decorated with a horizontal air intake grille, and the headlights on both sides are integrated into it. The four-point LED daytime running lights are highly recognizable, with Baojun’s brand-new logo in the middle, and the size of the lower enclosure is very large, and the metal guardrail decoration is used to further increase the hard-core atmosphere.

The side shape is square, the A-pillar is designed in black, with a black roof rack, and the rearview mirror is also in double color matching. The multi-frame two-color wheel hub is fashionable in shape, and the wheel eyebrows expand outward, further increasing the hard-core atmosphere. Moreover, the new car adopts a double-door design, with a vehicle size of 3381/1685/1721 mm and a wheelbase of 2110 mm.

Vertical taillights are used at the tail, with a zigzag design inside, and two black decorative strips are used to connect the upper and lower parts, with a small backpack. However, at present, the specific use is unknown, and the size of the lower enclosure is relatively large. It is also decorated with metal guardrail, which echoes the front of the car. The whole is layered and highly recognizable.

In terms of interior, the new car will be equipped with large-size floating double screens, the air conditioning outlet will be rectangular, and the three-position multi-function steering wheel will also be in a brand-new style, with knob shifting mode and electronic handbrake.

In terms of power, according to the previous news, the new car will adopt a rear single motor, and it will adopt the form of rear drive. The maximum power of the motor is 68 horsepower, and the lithium iron phosphate battery pack is used, with a maximum battery life of 303 kilometers.

The new car is compact, especially in big cities. It is easy to drive and stop, and it is very convenient to use the car. Moreover, it looks like Tank 300. Combined with the large-screen design of the interior, it is expected to win the love of young people. The new car is expected to go on sale in the near future, but the specific time is unknown, so we will continue to pay attention to more information about the new car.

Geely Star Wish interior spy photos exposed, with independent suspension, priced within 100,000

On August 7, Geely’s A0 pure electric car – Geely’s interior spy photos were exposed. The new car is built on a new platform, with an 11-in-1 smart electric drive and a Flyme Auto smart cockpit. After going on the market, it will become a competitor of BYD and Flyme Auto.

Interior, from the exposure of spy photos, Geely Star Wish’s double-spoke steering wheel is a double-spell color scheme, the size of the LCD instrument and the floating central control screen is very large, the trend of the air conditioner adopts a rounded rectangular design, the edge has a gold trim embellishment, the electronic shift lever looks very delicate, the armrest box position also adopts a double-spell color scheme, and the rear leg space is not cramped.

In terms of power, the new car will provide 58 kW and 85 kW drive motors, with a cruising range of around 500km under CLTC conditions.

Answer: Geely Star Wish has a wheelbase of 2.65 meters, and there is enough riding space in the front and rear rows, but the volume of the trunk will be relatively small. Geely Star Wish will be equipped with Geely’s self-developed battery pack, which theoretically supports fast charging of 10% -80% in 17 minutes, and the charging speed is almost invincible in the same class. At present, BYD Dolphin is the leader in A0-class pure electric vehicles. Dolphin sold 85,229 units in the first half of this year, and the total sales volume since its listing has exceeded 680,000 units. Geely Star Wish has a more obvious advantage, but the interior color scheme is too pleasing to female drivers. There should be more color schemes to choose from in the future.

Wu Mengda, thank you for lying to us for so many years

Pay attention to film school and film shortage, say goodbye

film school

Vol. 2762

On February 27th, a sudden news broke the quiet weekend.

Hong Kong actor Wu Mengda has passed away due to illness.

When he saw the news, Pai Ye was a little confused.

This Uncle Da who accompanied us throughout our youth, will he really not appear again?

Remember what he said in an interview with "Thirteen Invitations" in 1818.

"All serious actors are liars."

Uncle Da, who has never played the leading role in his life, has a life that is more ups and downs than the leading role.

But to sum up,One word "cheat" can sum up…

To deceive is to deceive the audience…

How to deceive?

acting skills.

Isn’t acting just lying?

Convincing audiences to believe that the characters on the screen are real has deceived generation after generation.

Chen Jiashang, a former chairperson of the Academy Awards, said,The Academy Awards owe him a best actor…

In the past 50 years, Uncle Da has played no less than 200 roles in movies and TV series.

Mostly that kindlittle guy…

From an incompetent dad to a decadent and incompetent cop.

Lustful, philistine, wimp, walk lazy, with his row of short beard.

The kind of person who accidentally bumps into someone on the road and wants to curse is probably like this.

Of course, to talk about Uncle Da’s roles, it must be inseparable from Stephen Chow’s movies.

"Lu Ding Ji", "Journey to the West", "Variety Star Lord", "God of Cooking", "Wu Zhuangyuan Su Qier"…

Together, they created countless classics.

The most impressive thing for Pai Ye is"Lord of Destruction"…

He plays the "Golden Right Foot", discredited for match-fixing.

In order to ask people to do things, they have to be trampled under their feet and insulted.

He was humiliated, but held back.

Looking up, he could immediately squeeze out a smile.

Once famous and once fallen, thisBitterness, self-deprecation, resentmentHe acted meticulously.

Xu Zhiyuan once said on the program: Some feelings can only be given by Uncle Da and Xingye.

But Pai Ye’s favorite character is not from Stephen Chow’s movie.

It was that one."If Heaven Has Love"…

Uncle Da plays Andy Lau’s sidekick, Taibao.

This is aRole at the bottom of society…

He was a coward and a braggart. Although he was said to be in the underworld, no one in black and white liked him.

In front of others, he was submissive.

After the others, he cursed.

Character highlights appear at the end of life.

Cowardly little character, for kindness, for revenge,Have the courage to die with the villain…

Like laughing, like crying, like crazy…

In the final moments of life, the meaning of life is realized.

Due to this role, he won the Hong Kong Golden Statue’s Best Male Character.

This is also the only time he has won an award.

In "Thirteen Invitations", Wu Mengda and Xu Zhiyuan eat at a restaurant.

One dish is ginger mother duck.

Wu Mengda stirred in the casserole, not the duck but a piece of ginger.

"This Jiang, the pen of God, the finishing touch.This ginger is Wu Mengda, a supporting role, but delicious"…"

As a golden supporting actor in Hong Kong movies, his role is the ginger in the ginger duck.

Absolutely indispensable.

Uncle Da said that he always played some messy characters.

The doting father of his son in "Wu Zhuangyuan Su Qier" and the second leader in "Journey to the West"…

But Pai Ye felt that those characters were not "messy", but the most indispensable in the movie"Ordinary People"…

They either use words or actions to encourage the protagonist to persevere.

But there is no protagonist who can turn over the fate of Salted Fish, which is always ridiculous and sad.

But it is this kind of character that conveys the sad taste behind the comedy story.

With authenticity, the audience is completely deceived into the world of the movie.

The second lie is to lie to yourself…

that isinto the play…

He has been acting for most of his life.

At the beginning, being an actor was purely because she felt that this profession was glamorous and profitable.

He himself said:

I’m starting to like acting is four words

greed for vanity

Later, it experienced a period of low fortune.

Only after he came back did he really understand that in order to play a good role, he had to enter the play first.

He began to take every role seriously.

Cherish every scene and ponder every line.

Even read Stanislavsky’s "Self-Cultivation of the Actor" every night and fall asleep.

(Stephen Chow may have borrowed from him for this plot in "The King of Comedy.")

The high demands of oneself

When Uncle Da talked about his thoughts, he said that the villain should be cute.

It’s about rationalizing the worst things that villains have done.

After all,You can’t escape human nature…

Wu MengdaNo one thinks they are bad people. Although I am doing some bad things now, I have my reasons and excuses – this society has forced me to be unable to support my family. I have been forced to kill and set fires for my children and my wife, but this should be a sudden impulse.From my perspective, I only do something if I think it’s right.The villain is also, they are not opposed to you from the beginning, impossibleHe had his legitimate reasons, his imagined legitimate reasons.So I said, the villain has to be cute　

Xu ZhiyuanHow did this idea come about?　

Wu MengdaWhat is it?Human nature, the most ordinary human nature…

Take "Gambling Saint" as an example, he designed a"Uncontrolled Congenital Disorder"The characteristics of.

He invented a disease that convulses at the call of its name.

Seemingly similar "pretend to be crazy" characters, because of these small designs,There is a difference, there is a characteristic of being remembered…

For small roles, he is never perfunctory.

Someone asked him, How do you play a good supporting role?

Wu Mengda replied:Just play yourself as the protagonist…

In fact, it’s not that he hasn’t made bad movies.

In order to make money, I received a lot of bad books.

I was asked by Xu Zhiyuan: What does it feel like to make a bad movie?

He shook his head helplessly.

How do you know it’s a bad movie when you shoot? When you shoot, you just want to be the best.

Bad movie, but he can be the "save the rating" guy.

After deceiving the audience and lying to themselves, no matter how dedicated an actor is, it’s nothing more than that.

The third lie isFate is lying to him…

Wu Mengda became famous at a young age.

At the age of 21, he was admitted to Hong Kong Wireless’s actor training class and was classmates with Chow Yun-fat and Johnnie To.

After graduation, he became one of the few students who could sign a long-term contract with TVB.

At the age of 27, he became famous overnight with Hu Tiehua in "The Legend of Chu Liuxiang".

How beautiful is it?

"As famous as Jay Chou later. As soon as the hotel opened, a group of girls were squatting."

Fame comes too easily, and he thinks life should go smoothly.

This is the first time fate has deceived him.

Come to eat, drink, prostitute and gamble, and in the second year, he owed a huge amount of money because of gambling.

It was blocked by the bank and hidden by the company.

His friend was so disappointed with him that Johnnie described him as "mud that can’t stick to the wall".

Ask Chow Yun Fat to borrow money, Chow Yun Fat only throw the next sentence: You solve it yourself.

In just one year, he fell from peak to trough.

Fortunately, there is no way out.

TVB didn’t fire him, it just didn’t give him a role, but still had a portion of the base salary.

Keep a third for yourself and use the rest to pay off debts.

Although his friends were disappointed, they were still willing to give him a chance.

Chow Yun Fat tweeted his role in "Tian Ruo You Qing", and Johnnie To also arranged a role for him in "The Legend of the Condor Hero".

Unconvinced, he won the Academy Award trophy.

whileThe hit with Stephen Chow was the highlight of his entire acting career…

We met in "Heroes of the World".

Uncle Da accompanied Zhou Xingchi on his way to directing, studying his unique shooting style together.

Step by step to the status of Hong Kong comedy apotheosis…

When we were poor, we ate canned abalone together

I originally thought that the two could continue to support each other in this way and create more works.

But he never thought that fate would play tricks on him again.

Perhaps there was a disagreement in the concept of filming, and they did not communicate for a while.

But this ice is difficult to break for a long time.

So much so that it became a mystery in the hearts of many viewers:

Zhou Xingchi and Wu Mengda, why did they break up?

In fact, it can’t be said that they are broken, and the two will cue each other many times.

They still appreciate each other.

It was just that due to the schedule first, and then due to his body, Wu Mengda was always difficult to go to Zhou Xingchi’s appointment.

In 2004, "Kung Fu" also reserved a role for Uncle Da

We haven’t worked together for nearly 20 years.

Uncle Da has said several times that if there is a chance, we will cooperate again.

The most recent one was on "Ace to Ace" some time ago.

It was just that at that time, he had been tortured by the pain until he could barely speak.

Things are fickle.

Uncle Da once said,Life is a big dream…

Perhaps at the end of life, it is another dream.

And he can finally easily be the "liar" he loves.

And we can only look at his previous works again and again.

Thank you, Uncle Da!

The fifth anniversary of the Lynk & Co brand, the new luxury smart flagship SUV Lynk & Co 09 is launched

　　International Online Auto Channel News: On October 20, the fifth anniversary celebration of the Lynk & Co brand and the launch launch of the luxury smart flagship SUV Lynk & Co 09 was held in Shanghai. As a global new high-end brand co-created with users, Lynk & Co broke through the traditional automotive dimension with the concept of "more than cars" and quickly grew into a "technology trendy brand in the automotive industry", providing a model for the high-quality development of Chinese automobiles.

　　This conference launched a breakthrough for the fifth anniversary of Lynk & Co – the new flagship product Lynk & Co 09 based on the SPA platform. The Lynk & Co 09 launched two power versions of MHEV and PHEV, Ultra, Halo and Pro three models, of which the MHEV version is listed at a guide price of 26.59-32 900 yuan. The PHEV version is listed at a guide price of 31.59-37 900 yuan. Lynk & Co 09 is built based on user upgrade needs. It is the first medium-to-large and luxury smart flagship SUV of the Lynk & Co brand, recreating a new height of value for Chinese auto brands and further consolidating Lynk & Co’s position as a leader in China’s automotive development.

[Car Channel, Headlines Red Bar + Focus Carousel] The fifth anniversary of the Lynk & Co brand, the new luxury smart flagship SUV Lynk & Co 09 is listed _fororder_image001

Lynk & Co brand fifth anniversary celebration and luxury smart flagship SUV Lynk & Co 09 launch conference

　　Luxury sports chassis for off-road driving

　　The Lynk & Co 09, which originated from the SPA architecture, adopts a luxury chassis structure with front aluminum double wisharms and rear integrated multi-link. The aluminum components account for 48%, which reduces the under-spring quality while improving the vehicle handling performance. The new FYRA four-wheel drive system installed for the first time, with the support of the latest BorgWarner Henderson sixth-generation torque manager, has greatly improved the torque capacity, response speed, lightweight, and control accuracy. At the same time, the FYRA four-wheel drive system also provides users with eight dynamic driving modes and four intelligent linkage off-road scenarios. Easily cope with a variety of road conditions to achieve a more accurate, stable, and intelligent OurHours four-wheel drive experience. In four all-terrain off-road modes of snow, sand, rock, and mud, Lynk & Co 09 can automatically match the brightness, color, and dashboard theme of the ambient lights in the car, and display the real-time distribution of dynamic torque on the dashboard to create an immersive off-road driving atmosphere.

[Car Channel, Headlines Red Bar + Focus Carousel] The fifth anniversary of the Lynk & Co brand, the new luxury smart flagship SUV Lynk & Co 09 is listed _fororder_image002

Lynk & Co 09

　　New plug-in technology, high efficiency and low consumption

　　The Lynk & Co 09 PHEV adopts the Drive-E 2.0T T8 Dual-M plug-in hybrid system for the first time, which greatly improves the vehicle’s power performance and brings ultra-high fuel economy. The new migratory energy management system provides five energy drive modes for the Lynk & Co 09, and users can choose flexibly according to the travel road conditions. At the same time, the new global energy planning function of the Lynk & Co 09 will reconstruct the power map according to the physical map, so that the engine and motor can cooperate efficiently to achieve more fuel-saving effects. Under the full power state of the Lynk & Co 09, the fuel consumption of 100 kilometers in the WLTC operating condition is only 2.8L, and under the low power state, the fuel consumption of 100 kilometers in the WLTC operating condition is only 7.8L. At the same time, in order to meet the new needs of users for green travel in the era of electrification, Lynk & Co has created a new PHEV power consumption solution, allowing users to further enjoy the convenient experience of green travel.

[Car Channel, Headlines Red Bar + Focus Carousel] The fifth anniversary of the Lynk & Co brand, the new luxury smart flagship SUV Lynk & Co 09 is listed _fororder_image003

Lynk & Co 09

　　High-end hardware strength, enjoy smart life

　　In terms of intelligent driving, Lynk & Co 09 is equipped with Lynk Co-Pilot intelligent driving assistance system, which brings users a full-scene and full-speed intelligent driving experience that subverts their imagination. The Lynk & Co 09 has 24 high-performance sensing hardware and 31 driving auxiliary features, which highly focus on the actual travel scene of the user, forming a comprehensive and high-precision stereo perception. At the same time, Lynk & Co 09 adopts the third-generation Qualcomm Snapdragon automotive digital cockpit platform to create a new intelligent cockpit. For the first time, Qualcomm 7nm-class 8155 chip is equipped with cloud image intelligent control six-screen, and it is equipped with LYNK OS intelligent cockpit control system for the first time. LYNK OS can create a richer digital ecosystem, leading streaming interactive desktop, a new 3D intelligent management system for the whole car, and a multi-dimensional integrated intelligent experience, which continues to change mobile travel. At the same time, Lynk & Co uses a virtual car assistant, which is also the first in the industry, a deeply personalized user-defined virtual image. In addition, Lynk & Co created an exclusive customized virtual image for 09 – JoJo, which further highlights the intelligent and digital properties of Lynk & Co 09.

　　A number of car purchase benefits were announced, and Lynk & Co 09 was officially launched

　　The relationship between Lynk & Co and users is not one-way, but a two-way journey with users. In communication with users, Lynk & Co is the listener and the person who can make users hear the echo, especially in the creation of Lynk & Co 09. At the press conference, Lin Jie, senior vice president of Geely Automobile Group and general manager of Lynk & Co., Ltd., and two representatives of smart selection officials jointly announced the listing guide price of Lynk & Co 09, and also announced the price of optional packages and many car purchase rights.

[Car Channel, Headlines Red Bar + Focus Carousel] The fifth anniversary of the Lynk & Co brand, the new luxury smart flagship SUV Lynk & Co 09 is listed _fororder_image004

Lin Jie, General Manager of Lingke Automotive Sales Co., Ltd.

　　Among them, the optional price of the deluxe upgrade package is 10,000 yuan; the optional price of the deluxe upgrade package + LCP driver assistance advanced package is 28,000 yuan; and the optional price of the adaptive air suspension + active air intake grille is 25,000 yuan. Users who buy Lynk & Co 09 can enjoy a replacement subsidy of up to 6,000 yuan, and can also enjoy 24 periods of interest-free or 36 periods of low-interest financial solutions. Share the Lynk & Co brand’s lifetime three-free worry-free service, including: lifetime free quality assurance, lifetime free road assistance, and lifetime free basic data traffic; in order to better enhance the smart cockpit experience, Lynk & Co also provides 09 users with 5 years of free 5G network high-speed traffic. For users of Lynk & Co 09 PHEV models, they can also enjoy lifetime free battery quality assurance services, charging facilities for the first owner and first installation services. At the same time, Lynk & Co also customized car delivery and departure gifts for each Lynk & Co 09 user, bringing you a higher quality travel and car ownership experience. Users who place an order before 23:59 on December 31, 2021 can enjoy a payment of 6,000 yuan.

　　Breaking the world car brand growth record and refreshing the value height of China’s auto industry

　　The press conference reviewed the achievements of the Lynk & Co brand in terms of products, markets, globalization, users and automotive sports culture over the past five years. In the past five years, Lynk & Co has continued to promote the value of China’s automotive industry with innovative business models and many breakthrough achievements.

　　In the past five years, focusing on market segments, Lynk & Co has rapidly introduced models. Based on the CMA modular architecture and the world’s top-level SPA architecture, Lynk & Co’s products have the hard power to challenge market conventions. At present, from Lynk & Co 01, 02, 03, 05, 06 to 09 series, it fully covers the market segments from A0 to D, forming a three-dimensional product layout of "SUV + sedan", "fuel + new energy" and performance vehicles. The advantages of "high value, high performance, high technology, high safety and high value" of Lynk & Co products fully meet the diverse and personalized needs of users in the market segment, and promote the continuous evolution of products to high value.

[Car Channel, Headlines Red Bar + Focus Carousel] The fifth anniversary of the Lynk & Co brand, the new luxury smart flagship SUV Lynk & Co 09 is listed _fororder_image005

Lynk & Co brand cumulative sales break through 570,000

　　With the continuous improvement of products and brands, Lynk & Co is redefining the value of Chinese auto brands from different dimensions such as price, word-of-mouth, users, and market. From the perspective of market performance, as of September 2021, the cumulative sales volume of the Lynk & Co brand has exceeded 570,000, and it is expected that the cumulative sales volume will exceed 600,000 in the fourth quarter of 2021. Behind the sales volume, the average price of Lynk & Co products has reached 156,000. "For the first time, Lynk & Co makes the value of Chinese cars no longer the price," which explains the excellent reputation of the Lynk & Co brand in addition to the price. In addition, the three-year average value retention rate of the Lynk & Co brand has also reached 68.6%, making it a high-end Chinese brand that is currently very The high value retention rate has created an innate advantage for Lynk & Co users’ used car transactions. In June 2021, Lynk & Co officially launched its official used car business and opened an online special area on the Lynk & Co APP to create a full life cycle car experience for users.

[Car Channel, Headlines Red Bar + Focus Carousel] The fifth anniversary of the Lynk & Co brand, the new luxury smart flagship SUV Lynk & Co 09 is listed _fororder_image006

Lynk & Co realizes domestic and international double circulation of Chinese high-end brands

　　As a global brand, Lynk & Co has taken the lead in realizing the domestic and international dual cycle of high-end brands in China. Currently, Lynk & Co has opened 4 Lynk & Co experience stores in Amsterdam, Gothenburg, Antwerp and Berlin, and before the end of 2021, the Lynk & Co experience stores in Barcelona, Paris and Milan will be unveiled one after another. So far, Lynk & Co has successfully shipped 7,950 complete vehicles to Europe, realizing the normalization of the export of complete vehicles to Europe, and more than 27,000 users have become members of Lynk & Co’s "subscription system". At the same time, the layout of the Asia-Pacific market is advancing steadily. In November 2021, the first batch of Lynk & Co 01 will officially land in Kuwait, and will later enter the United Arab Emirates, Saudi Arabia and other Asia-Pacific countries to promote the rapid development of China’s automobile exports.

　　On the podium of the world’s top events, Lynk & Co has given Chinese brands a place. In 2018, Lynk & Co established the Cyan Racing team. In the 2019 WTCR event, Lynk & Co won the first team championship based on the 03TCR car. In 2020, Lynk & Co continued to expand its results and won both the team and driver championships.

　　Outside the stadium, Lynk & Co set out to build an automobile sports culture ecosystem and promote the popularization of automobile sports culture. In terms of products, the Lynk & Co "+" series already has 03 +, Lynk & Co 03 + Cyan customized version, 05 + and other products, and 02 Hatchback has set a benchmark in China. In terms of automobile sports culture, Lynk & Co has built the LPCC Lynk & Co Performance Car Club and Lynk & Co Automotive Sports Experience Center (MEC), creating China’s first complete automobile sports culture ecology from professional drivers to professional players to enthusiasts.

[Car Channel, Headlines Red Bar + Focus Carousel] The fifth anniversary of the Lynk & Co brand, the new luxury smart flagship SUV Lynk & Co 09 is listed _fororder_image007

Lynk & Co has built a mature user ecosystem

　　Behind a series of achievements, it is inseparable from the participation of users. User-centered, is the foundation of Lynk & Co’s development, the power of progress, and the source of innovation. From the moment they own a car, Lynk & Co owners have a common name "Co Customer", the organization of Lynk & Co owners is called "Co Customer Territory", and the stores operated by Lynk & Co owners are called "Territory Partners". Lynk & Co has built a zero-time, multi-level, and full-dimensional contact circle ecology for users. Up to now, in the Co Customer Territory, in the Territory Partners, and in the Lynk & Co APP, Lynk & Co and users have accumulated 1.10 billion "exchanges". Lynk & Co App registered users nearly 1.60 million, organized more than 12,000 offline Co-guest activities, certified the number of territorial partners more than 2000, every 9 owners have 1 to provide effective advice for Lynk & Co, the relationship between Lynk & Co and users is not one-way, but a two-way go.

[Car Channel, Headlines Red Bar + Focus Carousel] The fifth anniversary of the Lynk & Co brand, the new luxury smart flagship SUV Lynk & Co 09 is listed _fororder_image008

Lynk & Co is the engine of Geely Group’s high-quality development

　　As the engine of Geely Group’s high-quality development, Lynk & Co will continue to take users as the center in the future, deeply implement user thinking from the whole business chain of research, production, supply and sales, lead energy conservation and emission reduction, accelerate the popularization process of high-level intelligent driving and intelligent interaction technology, comply with the escalating user requests of the new era, and continue to promote the brand value. (Image source: Lynk & Co Auto)

　

　

　

Behind the sales volume of 700,000, Geely China Star and China’s high-end market went in both directions.

Although sometimes we always say "don’t judge heroes by success or failure", countless facts of "success or failure" make us have to pay more attention to the winners. Especially under the stock competition, the "involution" of the automobile market is accelerating, and the automobile enterprises are also facing more complicated situations.

According to the retail sales data of the Federation, in July this year, the retail sales of the domestic narrow passenger car market reached 1.775 million, down 2.3% year-on-year and 6.3% quarter-on-quarter. From January to July, the cumulative sales volume was 11.299 million vehicles, only a slight increase of 1.9% year-on-year. Only three car companies that entered the TOP10 retail sales list of car companies in July achieved a year-on-year increase, which further highlighted the "pain" of the current auto market.

Therefore, when we saw that Geely Automobile rose against the trend, especially the performance of "China Star" series was eye-catching, we couldn’t help it. The data shows that Geely Automobile China Star High-end Series not only achieved sales of 700,000 vehicles in just a few years, but also continued to climb in the first seven months of this year. It is necessary to know that China Star’s models are all in the most competitive market in the domestic automobile industry at present, and they are also the "hinterland" of old joint venture brands. Under such "encirclement and suppression", China Star can still achieve such good results, and there must be something extraordinary about it.

Sales performance is only external performance, and excellent product strength is the fundamental reason.

The data can speak: According to the official sales volume of Geely Automobile, in July this year, the sales volume of passenger cars was 138,135, a year-on-year increase of 13%, and it has maintained a year-on-year and quarter-on-quarter growth for six consecutive months; China Star’s high-end series sold 29,696 vehicles, up about 9% from the previous month and over 15% year-on-year. Among them, Xingyue L, one of the flagships of China Xingshuang, reached a record high of 15,666 vehicles in July, with a year-on-year increase of over 24%. At present, the cumulative sales volume exceeds 270,000 vehicles; Since the launch of another 1.5TD model, the overall competitiveness of Xingrui has been further strengthened, which has rapidly boosted sales. In July, sales exceeded 10,204 units in Wanda, and the cumulative total sales exceeded 320,000 units.

Judging from the above data, the sales situation of China Star is good this year. Further analysis shows that the cumulative sales volume of China Star has exceeded 700,000, and it is accelerating at a high base. Taking Xingyue L as an example, the sales volume of new cars is 6000+ and the orders are 30,000+in 10 days, and the average monthly sales volume is over 10,000. In the past two months, it has repeatedly hit record highs, and it is still full of stamina after two years of listing; The same is true for Xingrui. It takes 30+ days from 0 to 10,000 vehicles, and 100+ days from 10,000 to 50,000 vehicles. After 10 months of listing, the sales volume quickly exceeded 100,000 vehicles, and after two and a half years of listing, it quickly exceeded 320,000 vehicles, with the highest market share in a single month of 3.21%. These two cars can be said to have their own traffic genes since they were born, and their debut is the representative of the peak.

From the perspective of market segments, Xingrui entered the hinterland of the sedan market with the price of 100,000-150,000, which was the most competitive and was almost monopolized by joint venture brands in the past. Now, although the "halo" of joint venture brands has weakened, their combat effectiveness is still very impressive. And Xingrui has made great strides all the way, entered the head competition, and constantly set a new record for China sedan with high-value products, becoming a new choice for sedan that can keep pace with mainstream joint ventures and even catch up with joint ventures. How difficult is it? Just think about it.

As for Xingyue L, it is also a masterpiece of hard-core joint venture, and it has entered a battleground for military strategists in the 150,000-200,000-class SUV market. In this already fierce market segment, Xingyue L not only has record sales, but also the average transaction price of all models is as high as 170,000. Facing the joint venture rivals such as CR-V, RAV4 and Tiguan L, it also won recognition with high value and high quality, and became the king of hard-core SUV of 200,000-class.

The models that can stand out in the current market environment must have the hard-core product power to kill the enemy. Two models based on CMA architecture were endowed with "high-value" genes from the very beginning and became the spokespersons of "high-value China cars". Take Xingrui as an example, its 1869mm ultra-wide body +2800mm ultra-long wheelbase, BOSE advanced audio, top-class car fragrance system, dual 12.3-inch high-definition LCD screen +7.5-inch full-color HUD head-up display, as well as the latest Galaxy OS system, a new generation of E02 high-performance chips, etc., not only meet the needs of users’ sense of technology and grade, but also bring users a smooth and easy-to-use intelligent car experience.

Xingyue L, on the other hand, also has the full range of Drive-E 2.0TD power, 100-kilometer acceleration of 7.5s, Aisin imported 8AT gearbox, 100-kilometer fuel consumption of 6.9L, Borg Warner’s sixth-generation four-wheel drive system, as well as AR-HUD enhanced head-up display, Geely Galaxy OS, HWA high-speed driving assistance system and other rich functional configurations, achieving high value that rivals at the same level can’t match. We can see from the inside that why China Star has established a joint venture? How can it stand out in the "hot water" fuel vehicle market? You can find clues from the above points.

Breaking records is not the goal, but enhancing brand influence is the ultimate goal.

At present, China Star has become a masterpiece of Geely’s brand, and it can be regarded as a successful model. In fact, we know that there have been various cases in the high-end breakthrough of China brand, but there are not many real successes; In such a short period of time, the cumulative sales volume of China Star exceeded 700,000 vehicles, and cars and SUVs went hand in hand, realizing the transformation from phenomenal explosion models to classic models, achieving joint venture and killing, and gaining widespread recognition from consumers. Such a situation is rare. Driven by China Star, Geely has achieved the goal of brand promotion, while the high-end strategy is getting better and better.

The high-end image of China Star has brought direct brand premium to Geely and achieved its own market performance. However, high-end is not far from the masses, but should be closer to users, so that more consumers can get a higher-level value experience. For example, in the two years since the birth of China Star, there have been many examples of co-creation with users, such as joining hands with Long Zijia, a cutting-edge jewelry designer, to create the "China Star" ×CIGALONG co-branded limited jewelry "Xingmang", and to interpret the new height of rims; Join the trend fitness brand "Super Orangutan" to jointly create a "Super Player Fitness Party" and launch a series of exclusive private education courses; Jointly with Sanxingdui Museum, a joint-name model of Xingrui Space-Time Edition was launched; The launch of Xingrui only this turquoise version, etc., played a new height for users and successfully approached users.

As the saying goes: the moon comes first by being close to the water. Only by interacting with users can users fully understand that the original intention of high-end is not to be above the top, but to give users a better product experience. As the most direct bridge between brands and users, products are good or bad, which determines the final result of brand development. Only by going deep into users can we deeply understand and actively respond to users’ actual needs, and effectively avoid the embarrassment of "applauding without making a seat". From this perspective, China Star has obviously found its own doorway.

Since the listing of China Star Series, by creating an all-round and ecological "star" experience, cars are no longer cold vehicles, but travel partners who can resonate emotionally; At the same time, in line with the original intention of "fighting for the value of China automobile", China Star took the lead in adopting the strategy of "popularizing high-end products", successfully broke the inherent pattern and brand barriers of joint venture brands, led China brand cars to transform from price advantage to value advantage, gradually grasped the right to speak in China automobile market, and showed the quality and self-confidence of China automobile to the world.

China Star played an important role in helping Geely go to its own sea of stars.

Undoubtedly, the automobile development in the new era is facing all kinds of tests, but no matter how complicated and fierce the competition is, the foundation of constant change is the high-value experience brought by advanced technical strength.

Obviously, the core technology of China Star is its "high value" code. Fundamentally speaking, China Star has CMA, the world’s leading car-making architecture, which can cover the development needs of different models from A-class to B-class, and build a world-class good car.

In terms of intelligence, Geely has already made a forward-looking layout in the fields of low-orbit synchronous satellite, V2X vehicle-road coordination, high-level autonomous driving and so on, and gradually applied it to many models such as China Star, and took the lead in making smart travel in the era of 5G smart travel. Under the guidance of "Blue Geely Action Plan", GHS2．0 intelligent hybrid system, which leads the world in intelligent energy saving and new energy technology, has also been put on China Satellite for the first time.

Technology is the "foundation" of the automobile industry, and technology can only be verified by products. On the Geely China Star model, there is the most genuine technology of Geely, which is also the true embodiment of "high value", and it is also related to the future development of Geely brand. Now these have been verified on China Star products, and Geely’s upward road is stable.

Write at the end:

Why did Geely China Star stand firm with the joint venture brand in the most competitive market segment, and made quite eye-catching achievements against the trend? There is no other reason than its outstanding performance in product strength and marketing service, which shows us the rising road of Geely brand and even China brand, and also verifies its own uniqueness. We believe that China Star will show better achievements in the market in the future, which will contribute to the upward development of Geely brand. We will wait and see.

(This article was originally produced by the editorial department of [Car Industry] New Media, and the author of this article is Wei Wuxian. Please indicate the source when reprinting.)