It’s Chinese New Year! Have you finished your shopping for new year’s goods? Shopping is the most leisure and warm activity. Shopping malls don’t close during the Spring Festival, and people who stay in Beijing for the New Year are not lonely. While doing a good job in epidemic prevention measures, it is also time to add some flavor to this year’s Spring Festival.
It is understood that there are all kinds of activities in shopping malls in Beijing during the Spring Festival, which can realize immersion punching, feel the charm of national tide and folk culture, and relax the New Year.
* Fengke wanda plaza
Fengke wanda plaza focuses on trendy content and lifestyle. It is understood that the quality of the square has been upgraded in an all-round way, and the first naked-eye 3D large screen in Jingnan has appeared, adding a touch of beautiful scenery to the streets of Fengtai Science and Technology Park. In addition, CCTV focuses on the heavyweight IP-Hehehu, and the first exhibition in Beijing has also opened. Chinese Hehe traditional culture has been integrated into the zodiac, which perfectly integrates tradition and trend, making the Spring Festival a "gift". It is worth noting that Fengke Wanda also has the first "Everything Market", which integrates old customs, non-legacy, technology and commerce to create a trendy, novel and full of science and technology "temple fair" for the Spring Festival.

Photo/Photo courtesy of Fengke wanda plaza
* Chaoyang Heshenghui
The trendy activities of Chaoyang Heshenghui continue. Including the limited distribution of good red envelopes, the lion dance in the Spring Festival in the New Year, the five tigers in the immersive script experience, and Fu Lushou’s happiness with the God of Wealth. Among them, the lion dance team will gather at 11: 30 on February 1 to experience the folk art symbolizing good luck. The fifth immersive script experience, the tiger in Chang’ an, is a project that young people love to play. From February 2 nd to 6 th, in the 21 ST block of Heshenghui, you can experience the immersive script of the Spring Festival theme.

Figure/Beijing Chaoyang Heshenghui WeChat WeChat official account screenshot
* INDIGO Indigo
Come and take a beautiful photo during the Spring Festival, go to the shopping mall to punch in the immersive shooting place, and shoot fashion blockbusters in beautiful installations. It is understood that there is a winter garden in INDIGO, which is a transformation of The Wizard of Snow. It is also full of immersion, and you can punch in and take photos in the well-dressed area. At the same time, INDIGO also joined forces with gogoodgoods to move the "Lucky Tiger" into INDIGO, where you can feel the festive atmosphere of the Spring Festival in a slightly retro scene with shining neon lights.

Figure/INDIGO Indigo WeChat WeChat official account screenshot
* Cuiwei Department Store
What kind of technological sense does the old shopping mall have when it is upgraded? Let’s have an immersive punching trip. It is understood that Cuiwei Department Store has been upgraded, brand-new fashion trends have settled in, high-tech devices have led the trendy shopping experience, and AR treasure-exploring activities have been held. This Spring Festival, you can feel the Beijing-style fashion that blends old and new in Cuiwei Department Store. Among them, the central public leisure area, transparent tables and chairs and floor screens on the fourth floor of the shopping mall are full of fun and freshness.

Figure/Cuiwei Department Store Cuiwei Store WeChat WeChat official account screenshot
Beijing News reporter Zhang Jie
Editor Qin Shengnan proofreading