On November 21, 2013, the 10-day 11th Guangzhou International Auto Show opened a dazzling and colorful curtain in a warm atmosphere. The theme of this auto show is "Leading the Direction, Navigating the Future". Famous automakers from all over the world have taken this opportunity to launch their new products to show consumers their technological strength in automobile manufacturing. Among them, Nanjing IVECO, a well-known domestic commercial vehicle manufacturer, launched two new products, IVECO "Power daily2014" and Leapfrog "Shangjun X300". Its outstanding quality and high cost performance have been well received by industry experts and new and old users, making it a highlight in the commercial vehicle camp. The leaders of SAIC Motor Group, Italy’s IVECO and Nanjing IVECO Automobile Co., Ltd. attended the listing conference and announced the price. The price of IVECO "Power daily2014" starts at 175,900 yuan, and the price of Yuejin "Shangjun X300" starts at 66,600 yuan.
Product in the heart, quality in action
"Power daily2014" opens a new era of high-end business travel
In recent years, with the rapid development of the domestic economy and the acceleration of the urbanization process, the light passenger market has developed rapidly, especially the public and business reception vehicles have become the "upstart" in the light passenger car market due to their luxurious and comfortable configuration and relatively stable target audience. It is a must for mainstream commercial vehicle manufacturers.
As the largest joint venture between China and Italy, Nanjing IVECO has more than 20 years of rich experience in the manufacture of light passenger products, and has the most representative practice accumulation in the domestic European light passenger market. Especially in recent years, through a series of reforms, development and innovation, it has continuously broken through and innovated in the upgrading and remanufacturing of products, so that the concept of "scientific and technological innovation" in the "combination of technology introduction and independent innovation" joint venture cooperation model can be perfectly reflected.
The IVECO high-end light passenger PowerDaily2014 listed this time is a new type of commercial travel vehicle optimized and upgraded in various aspects such as power, fuel economy, safety and comfort with the same quality as Europe and China’s leading technology. Since its debut at the Shanghai Auto Show in April this year, IVECO’s high-end light passenger PowerDaily2014 has attracted great attention from people inside and outside the industry with its leading intelligent technology and personalized comfort performance. At the just-concluded 2013 China’s first off-road rally, PowerDaily2014 won the T2 production car group manufacturer’s cup championship with its excellent performance and excellent quality, setting a precedent for commercial vehicles to enter the world’s top off-road events.
The exterior design of IVECO’s high-end light passenger Power Daily 2014 was led by the Italian TECNOCAD company, which is a representative work of the high-level technical level of European light passengers. The appearance of the whole vehicle not only has the traditional dignity and elegance of Europe and the most fashionable and popular elements in the world, but also fully takes into account the aesthetics of people and integrates a large number of Chinese elements. Power daily2014 adopts the international leading F1C power system, and the models equipped with power suspension double the comfort when driving. The newly developed real-time tire pressure monitoring system and the traditional three-layer anti-collision body design ensure all-round driving safety. In addition, Power daily2014 fully adopts the intelligent driving computer system for the first time in the field of commercial vehicles, making the vehicle electrical appliances enter the "information highway era". Inheriting Europe’s advanced vehicle manufacturing technology and innovative design concepts, we provide users with a "luxury first class" business travel experience.
At the launch conference, the relevant person in charge of Nanjing IVECO said: "Power Daily 2014 is a multi-purpose high-end business travel product. The product is positioned in the high-end business travel commuting market, and has multiple functions such as business, tourism, commuting, and special purposes. It can meet the diverse needs of different consumer groups. For the business market, we will focus on commercially developed first- and second-tier cities such as the Pearl River Delta, the Yangtze River Delta, and the Bohai Bay Rim region. For the tourism market, we will focus on the A-level and above tourist areas. At the same time, according to the different needs of customers, through the improvement and improvement of the sales network, service network, and accessories center, we will complete the domestic market layout of PowerDaily2014."
Leap quality, please the world
"Leap into Shangjun X300" leapfrogging and entering the mainstream light truck market
As a leader in the domestic commercial vehicle industry, Nanjing IVECO has always adhered to quality as the key to forging core competitiveness. As the first independent light truck brand in our country, in the 55-year development process, it is with leading technology and excellent quality that it has won the trust and support of millions of users.
The newly launched Leap Forward Shangjun X300 is Nanjing IVECO’s cost-effective light truck product that meets the actual needs of the market and shares the latest technology platform. It has unparalleled leapfrog quality in terms of appearance, internal power and safety performance.
"Leading styling, high-end quality, mid-range price, the newly launched Shangjun series will become a new force for the Yuejin brand to compete in the mainstream market of light trucks, creating maximum value for the new and old users of Yuejin". According to Zou Xiaojun, technical director of Nanjing IVECO, the cab of the Yuejin Shangjun X300 is stylish and bright. Compared with the same products on the market, its internal space is wider and the driving is more comfortable. The power chain system of the Yuejin Shangjun X300 adopts Italian IVECO technology, plus the optimized configuration of the six-speed gearbox and rear axle, reflecting the characteristics of high power performance and low fuel consumption. Due to the suspension system using the inverted swing arm structure, the center of gravity of the vehicle is reduced, making high-speed driving more stable. Coupled with the comprehensive improvement of the chassis configuration of the model, whether it is high-speed intercity logistics or complex road conditions, it can be handled calmly. In addition, the X300 also adopts German ZF technology, combined with the domestic advanced "limit angle limit technology", which greatly improves the safety and reliability of the vehicle while strengthening the handling.
From the beginning of the year, Nanjing Iveco’s high-end light truck, which represents the latest global vehicle manufacturing technology, "surpassed" the global simultaneous listing, to today’s Shanghai X300, which has leapfrog quality for the mainstream light truck market, with the full support of SAIC Motor Group and Italy’s Iveco, Nanjing Iveco has repeatedly made historic breakthroughs in the field of light truck manufacturing technology. This is Nanjing Iveco’s light truck continuously digesting and absorbing the advanced design and vehicle construction concept of European commercial vehicles. It is also an important manifestation of the practice of independent brand innovation and development. It is a successful portrayal of Nanjing Iveco’s "combination of technology introduction and independent innovation" joint venture cooperation model.
Strength makes dreams come true, quality creates value. No matter what needs users have, product quality is an irreplaceable foundation and key, and stable and excellent quality comes from the excellence of every link such as design, process, manufacturing, testing, management, etc. Only by using constantly updated scientific and technological research and development to create constantly innovative products and using the concept of people-oriented to create excellent and excellent quality can we create products that truly satisfy users. Nanjing IVECO Automotive Co., Ltd. integrates excellent quality into its heart, runs through the line, and presents high-quality results in action. With the innovative ideas and pioneering spirit of the leader, it constantly creates maximum value for users with practical actions, and makes every effort to build a trustworthy commercial vehicle brand.